Objective
The Gilman-Danforth District Library needed assistance in establishing a brand identity to better engage a diverse audience of families, students, and community members of all ages. I developed a comprehensive suite of brand assets, including a modern logo, customized library card, professional business card, letterhead, a variety of bookmarks, and a promotional flyer. Each piece was designed to reflect the library’s welcoming environment while appealing to both long-time patrons and potential new visitors. The cohesive branding helped strengthen the library’s presence and foster stronger community engagement.
Tools Used: Adobe Illustrator, Photoshop, and InDesign
Logo
Library Card
Business Card
Letterhead
Bookmark Assortment
Flyer for Summer Reading Game
